Subsea Cable Installation
We were approached by Global Maritime to develop an animation for a fibre optic subsea cable (FOC) installation. Global Maritime had been contracted by Equinor, Norwegian energy company, to install a new fiber optic subsea cable with an extension of 40km under the Norwegian sea.
Very close to the installation date, Global Maritime concluded that would be hugely beneficial to train their team and to demonstrate their client how the installation process would be carried out. Therefore, Salt was challenged to develop a 4 to 5 minutes technical animation illustrating every step of the cable installation process.
The development of the animation started by closely following a hand-drawn storyboard, which moved on into an animatic and the subsequent rendering of each shot. We added motion graphics where we animated maps and other graphic elements. The decision of adding these elements was based on the fact that some things are better explained in 2D than in a 3D format.
In the end, we delivered the project on time and on budget. And by focusing on a clear goal we managed to deliver a very informative and visual piece of communication at a very competitive budget. The outcome was that Global Maritime was able to brief the entire crew of the vessel and onshore using our animation, which was praised for its clarity of accuracy of details not only by Global Maritime but by Equinor itself.
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